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Results

Results we have delivered, with the numbers

Case studies from paid ads and SEO work across ecommerce, SaaS, healthcare, retail and local businesses. Client names are kept private; the results are shown as they happened.

In short: Web Zodiac has driven 24,000+ purchases from Meta ads, 1,300+ conversions from about $3,000 of Google Ads spend, 50% more qualified leads for a local business and a 1,030% rise in annual revenue for an ecommerce store through SEO.
Proof

Inside the ad accounts

Results from client ad accounts we manage. Client names are kept private.

24,000+purchases from Meta ads
~2xaverage return on Meta ad spend
65,000+clicks from Google Ads
1,300+Google Ads conversions

Anonymized client accounts. Figures rounded down and converted to USD at approximate rates.

Google Ads campaigns table showing cost, conversions, conversion rate, cost per conversion, impressions, clicks and CTR for seven campaigns
Google Ads, travel client: 7 lead campaigns, all-time. 7.5% to 13.2% conversion rate at ₹43 to ₹93 per conversion.
Google Ads campaigns table showing clicks, conversion rate, conversions, average CPC and cost per conversion for three campaigns
Google Ads, lead generation client: 3 search campaigns. 7.5% to 18.6% conversion rate.

Screenshots from Google Ads accounts we managed. Client and campaign names are cropped out; numbers are unedited.

Case studies

Paid ads on Google and Meta

Campaigns we planned and managed, with the results they delivered.

Meta adsOnline sales

24,000+ purchases from Meta ads in about 11 weeks

24,000+purchases
$200K+tracked revenue
~2xreturn on ad spend

Facebook and Instagram campaigns built around purchase tracking and steady creative testing. The best campaign alone brought 3,000+ purchases at more than 3x return on ad spend.

Google AdsLead generation

1,300+ conversions from about $3,000 of spend

65,000+clicks
1,300+conversions
~$3Kad spend

A lean Google Ads account structured around high-intent searches and accurate conversion tracking. In another account we generated 750+ conversions at under $1.50 each.

Google AdsEcommerce

Higher return and more sales for a mid-sized online store

+20%ROI in the first 3 months
+30%total sales

The store wanted a better return on ad spend while scaling sales. Advanced targeting, keyword refinement and continuous optimisation lifted ROI by 20% in three months and total sales by 30%.

Google AdsLocal services

50% more qualified leads for a local service business

+50%qualified leads in 2 months
Lowercost per lead

Geo-targeted campaigns, advanced bidding and ad copy optimisation brought 50% more qualified leads within the first two months, while lowering the cost per lead.

Google Search adsRetail

Cost per lead down 20%, leads up 40%

−20%cost per lead in 2 months
+40%lead volume

Targeted keyword optimisation and strategic ad placements cut the cost per lead by 20% within two months and increased lead volume by 40%.

Google AdsSaaS / tech startup

50% more clicks in a crowded market

+50%clicks to the website
Moread impressions

Comprehensive keyword research plus Search and Display campaigns raised impressions and drove 50% more clicks, building brand visibility in a competitive space.

Google Search adsHealthcare

30% more website traffic for a healthcare provider

+30%website traffic
Higherclick-through rate

A tightly targeted Search campaign with optimised ad copy increased website traffic by 30% and significantly improved click-through rate.

Google Search adsTech startup

Click-through rate up 50%

+50%click-through rate
Moresales

A precise keyword strategy and engaging search ads raised click-through rate by 50%, which led to a clear uptick in sales.

Case studies

SEO and organic growth

Organic results from our SEO work, which now supports our paid media clients.

SEOEcommerce

Annual revenue from $22.8K to $258K in 12 months

+1,030%annual revenue
$258Kannual revenue after 12 months

Product page optimisation, site speed improvements and quality backlinks took an online store's annual revenue from $22,841 to $258,022 in twelve months.

SEOEcommerce (UK, restricted category)

From zero to 5,000+ monthly sessions in six months

5,000+monthly sessions
£3,000+monthly revenue

A UK vaping store that cannot advertise on Google or Meta. SEO took the site from no traffic to 5,000+ sessions and £3,000+ monthly revenue in six months.

SEOSaaS (USA)

Organic traffic up 359% in twelve months

+359%organic traffic
6,000+monthly visits

On-page, content and technical fixes, followed by backlinks, grew a US SaaS website to 6,000+ monthly visits within a year.

SEORetail ecommerce

Traffic up 250%, revenue doubled

+250%organic traffic in 6 months
+100%revenue

A targeted keyword strategy and better user experience grew organic traffic by 250% in six months, which doubled revenue.

SEOHealthcare

Website conversions up 150%

+150%website conversions

Local search optimisation, useful content and clearer site navigation helped a healthcare provider attract and convert more patients.

SEOEcommerce (UK)

3x growth in six months

3xgrowth in 6 months

A UK online store tripled in six months after a full SEO programme covering technical fixes, content and links.

Client reviews

What clients say

Feedback from clients of our founder, Rahil Joshi, copied word for word from his Upwork profile. Client names are kept private.

100%Job Success score
67Completed jobs
1,648Hours worked
$100K+Earned on Upwork
★★★★★
“We hired Rahil to audit one of our Google Ads accounts, and he provided a solid, comprehensive audit. He was very responsive, and easy to collaborate with. Would recommend!”
Google Ads account auditVerified Upwork review
★★★★★
“Rahil is great to work with! He's very knowledgeable and excellent at what he does. I would not hesitate to hire him again.”
Semrush setup and consultingVerified Upwork review
★★★★★
“Completed the contract on time with superior insights and communication. Many thanks. Much appreciated.”
SEO auditVerified Upwork review
★★★★★
“Rahil was very quick, and went the extra mile with great reporting for my competitive audit on two CPG brands.”
Competitive auditVerified Upwork review
★★★★★
“Rahil does great work, responds quickly, is efficient, handles deadlines with ease, and does a great job in all things SEO!”
Complete website SEOVerified Upwork review
★★★★★
“Did an excellent job, has a great understanding of content creation and SEO”
Content for a home remodeling companyVerified Upwork review
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