An AI SEO agency for search that answers before it ranks
Search now gives answers, not just links. AI SEO keeps your business visible in Google's AI Overviews, ChatGPT search and other AI tools, while protecting the traffic you already get.
What our AI SEO agency service covers
Technical SEO for AI crawlers
Crawl access for search and AI bots, speed, clean HTML and structured data.
Content for AI answers
Answer-first pages built on the questions your buyers ask.
Entity and authority
Consistent business information, reviews and mentions on trusted sites.
AI visibility tracking
AI Overview citations, AI assistant mentions and AI referral traffic in GA4.
How we run AI SEO agency
A clear process, repeated every month.
Audit
We review what you run today, check tracking and agree the numbers that matter.
Build and test
We set up campaigns, creative and pages, then test versions against each other.
Scale and report
Budget moves to what works. You get a simple, jargon-free report every month.
What is AI SEO?
AI SEO has two meanings. The first, and the one this page is about, is search engine optimization for AI-powered search: making sure Google's AI Overviews and AI Mode, ChatGPT search, Perplexity and similar tools can crawl, understand, trust and cite your website. The second is using AI tools to do SEO work faster. We do both, but only the first changes where you appear.
How AI changes SEO
Google's AI Overviews and AI Mode summarise answers at the top of results. ChatGPT, Perplexity and other assistants answer questions directly. Fewer searches end in a click, but the businesses cited in those answers gain trust and better-qualified visits. AI SEO is about being one of those sources.
Is AI killing SEO?
No, but it is changing what SEO is for. Simple questions now get answered on the results page, so pure traffic numbers matter less. Being the source those answers cite, and ranking for the searches where people still want to compare and act, matter more. AI tools also rely on search indexes and crawled web pages, so the basics of SEO still decide who gets found.
How does AI SEO work?
- Technical access: search and AI crawlers can reach and render every important page.
- Answer-first content: pages built on the questions buyers ask, with direct answers.
- Entities: your business, services, people and locations described consistently, with structured data.
- Authority: reviews, mentions and links from sites that search engines and AI tools trust.
- Measurement: AI Overview citations, AI assistant mentions and AI referral traffic.
What stays the same
Google has said its AI features rely on the same core signals as Search: helpful content, a crawlable and fast site, and real-world reputation. There is no separate trick for AI. That is why AI SEO starts with solid SEO and adds a focus on answers, entities and AI visibility.
AI SEO vs SEO vs GEO
AI SEO is SEO for a search landscape that includes AI answers. GEO is the part focused on being mentioned and recommended inside AI-generated answers. In practice the work overlaps, and we plan it as one programme.
What we track
| Signal | Where we measure it |
|---|---|
| Rankings and clicks | Google Search Console |
| AI Overview citations | Rank tracking for your key questions |
| AI assistant mentions | Regular prompt checks in ChatGPT and other tools |
| AI referral traffic | GA4 traffic from chatgpt.com, perplexity.ai and similar sources |
Is AI SEO worth it?
If your buyers research online before choosing, yes. The cost of being absent from AI answers grows as more research moves there. Our team has a long SEO background, with results you can see in our case studies.
Frequently asked questions
What does an AI SEO agency do?
An AI SEO agency optimises your website for AI-powered search: technical access for crawlers, answer-first content, brand and entity signals, and tracking of AI Overview citations, AI assistant mentions and AI referral traffic.
Will AI replace SEO?
No. AI search tools rely on crawled, trusted web pages, so SEO still decides who gets found. What changes is the goal: being cited in answers as well as ranking.
Do AI Overviews reduce website traffic?
They can reduce clicks for simple questions, while sending more qualified visitors for complex ones. Being cited in the overview keeps your brand visible either way.
Is AI SEO different from normal SEO?
It builds on normal SEO. The foundations are the same; AI SEO adds a focus on being quoted, on how AI tools describe your brand, and on measuring AI visibility.
Is AI SEO the same as GEO?
They overlap. AI SEO covers search as a whole in the AI era; GEO focuses specifically on mentions inside AI-generated answers.
Should I block AI crawlers?
Usually not if you want AI visibility. Search crawlers such as OAI-SearchBot help your pages appear in AI search. Training crawlers can be handled separately, depending on your preference.
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