WordPress SEO Plugins: List of 28 Tools For Higher SERP Ranking

Written by Rahil Joshi

Rahil Joshi, a seasoned digital marketing expert with over a decade of experience, excels in driving innovative online strategies.

July 12, 2023

wordpress seo plugins feature image

As per statistics by W3Techs 63% of all CMS based websites use WordPress. And with this huge percentage of market share, you always wonder which WordPress SEO plugins to be used for better performance of your website. With tons and tons of SEO based plugins we have chosen and curated a list of 28 plugins.

Don’t worry, you don’t have to go for all 28 you can choose one or few based on your requirements. Whether you basic issue of meta tags or bigger issue of schema and site speed, these pl

What are WordPress SEO Plugins?

WordPress SEO plugins are powerful tools designed to optimize your website for search engines. They’re essentially software additions that you can install on your WordPress site. These plugins have various features like keyword planning, link building, image optimization, and much more. They help boost your website’s visibility and improve your SERPs (Search Engine Result Pages) ranking.

Who can use this article?

Whether you’re a digital marketer, blogger, or a small business owner managing your own website, you’ll find our guide to the best SEO plugins for WordPress valuable. It’s specially designed for those who want to make their website more SEO-friendly and improve its visibility on search engines.

Why You Should Use SEO Plugins for WordPress Websites?

SEO plugins can do wonders for your website. They can help you analyze your website’s performance, find areas of improvement, and offer suggestions to boost your SEO. This can drastically improve your website’s visibility on search engines and increase organic traffic.

Without further ado, let’s dive into some of the best SEO plugins for WordPress.

Popular SEO Plugin for Multitasking

All in One SEO for WordPress (AIOSEO)

AIOSEO, is a comprehensive SEO toolkit that offers features like XML Sitemap support and Google AMP support, making it a powerhouse for WordPress SEO.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts $124/yr*

Pros:

  • Comprehensive SEO toolkit
  • Google AMP support
  • XML Sitemap support

Cons:

  • Advanced features available only in the premium version
  • Might be overwhelming for beginners

Rank Math

Rank Math is an intuitive and user-friendly SEO plugin with rich snippet support and a built-in redirection manager, facilitating effective SEO management.

Subscription Type: Free & Premium

Premium Subscription Cost: $59/yr*

Pros:

  • Intuitive user interface
  • Rich snippet support
  • Built-in redirection manager

Cons:

  • Some users report conflicts with other plugins
  • Customer support could be better

Yoast

Yoast is a popular choice among WordPress users, offering robust SEO analysis tools, multilingual support, and regular feature updates.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts $99/yr*

Pros:

  • Provides SEO and readability analysis
  • Supports multiple languages
  • Updated frequently with new features

Cons:

  • Premium version can be expensive
  • Doesn’t support keyword variation

SEOpress

SEOpress an ad-free SEO plugin that offers breadcrumb optimization and exceptional customer support, aiding in the overall SEO process.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $49/yr*

Pros:

  • No ads even in the free version
  • Supports breadcrumb optimization
  • Excellent customer support

Cons:

  • User interface might not be friendly for beginners
  • Limited features in the free version

Squirrly SEO

Squirrly SEO an AI-driven SEO plugin offering a live SEO assistant and a keyword research tool, providing a next-gen approach to SEO.

Subscription Type: Free and Premium

Premium Subscription Cost: Starts at $29.99/mon*

Pros:

  • AI-based SEO strategies
  • Provides SEO live assistant
  • Keyword research tool included

Cons:

  • Limited features in the free version
  • Advanced tools can be overwhelming

Image Optimization

Image optimization is a vital part of SEO that many tend to overlook. Optimizing images can improve your site’s loading speed, which directly influences SEO rankings.

Smush

Smush is an easy-to-use image compression plugin that resizes images automatically, helping your site to load faster.

Subscription Type: Free and Premium

Premium Subscription Cost: Starts at $19/mon

Pros:

  • Compresses images without losing quality
  • Easy to use interface
  • Automatic image resizing

Cons:

  • Limited features in the free version
  • Large images may need manual compression

Optimus

Optimus is a real-time image optimization plugin that supports WebP conversion, making it great for maintaining high-quality visuals on your site.

Subscription Type: Premium

Premium Subscription Cost: Starts at $29/yr*

Pros:

  • Optimizes images in real-time
  • Supports WebP conversion
  • Optimizes images uploaded via FTP

Cons:

  • No free version available
  • Doesn’t support local servers

Imagify

Imagify is a versatile plugin that offers different levels of image compression and bulk optimization, aiding in the swift loading of your site.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $4.99/mon*

Pros:

  • Provides three levels of compression
  • Supports bulk image optimization
  • Can convert images into WebP format

Cons:

  • Limited monthly quota in the free version
  • Doesn’t optimize images uploaded via FTP

Imsanity

Imsanity is a plugin that automatically resizes large image uploads, helping keep your website light and fast.

Subscription Type: Free

Premium Subscription Cost: Starts at N/A*

Pros:

  • Automatically resizes huge image uploads
  • Easy to use interface
  • Bulk resize feature

Cons:

  • Doesn’t support WebP conversion
  • No premium version for advanced features

WP Compress

WP Compress is a real-time image optimizer that also provides automatic image backup, ensuring your website visuals are top-notch.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $9/mon*

Pros:

  • Provides real-time image optimization
  • Automatic image backup
  • Supports CDN

Cons:

  • Limited features in the free version
  • Some users report conflicts with other plugins

EWWW Image Optimizer

EWWW Image Optimizer is an automatic image optimizer with no file size limit, keeping your site visuals optimized without compromising on quality.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $7/mon*

Pros:

  • Optimizes images automatically
  • No file size limit
  • Supports multiple image formats

Cons:

  • User interface could be more intuitive
  • Some users report a slow optimization process

CDN and Speed Optimization

CDNs (Content Delivery Networks) and speed optimization plugins are crucial for your website’s performance. They help reduce the loading time of your website, which directly affects your SEO ranking.

Jetpack

Jetpack is a multifaceted plugin that provides site statistics, automatic image optimization, and downtime monitoring, enhancing your website’s overall performance.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $19.95/mon*

Pros:

  • Provides site statistics
  • Automatic image optimization
  • Downtime monitoring

Cons:

  • Limited SEO features in the free version
  • Some users report it slows down their website

KeyCDN

KeyCDN is a reliable CDN service with easy WordPress integration that also supports image optimization, helping speed up your website.

Subscription Type: Pay-As-You-Go

Premium Subscription Cost: Starts at $0.04/GB* for first 10 TB for North America and Europe, please check their pricing page.

Pros:

  • Easy integration with WordPress
  • Pay only for what you use
  • Supports image optimization

Cons:

  • No free version available
  • Setup can be complex for beginners

Nitropack

Nitropack is a comprehensive speed optimization plugin with easy setup and automatic image optimization, ensuring your site performs at its best.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $17.50/mon*

Pros:

  • Biggest pro is Web Zodiac use this tool 🙂
  • Easy setup
  • Provides comprehensive website speed optimization
  • Automatic image optimization

Cons:

  • Some users report conflicts with other plugins
  • The free version has limited features

Cloudflare

Cloudflare is a globally recognized CDN provider with DDoS protection and free SSL, bolstering your site’s security and performance.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $7/mon*, please check their pricing page, there are lots of option available as per usage.

Pros:

  • Provides DDoS protection
  • Global CDN
  • Free SSL

Cons:

  • Advanced features are expensive
  • Can be complex to set up for beginners

CloudFront

CloudFront is a fast and reliable CDN service from Amazon, offering seamless integration with other AWS services.

Subscription Type: Pay-As-You-Go

Premium Subscription Cost: Varies as per location, please check their pricing page.

Pros:

  • Reliable and fast
  • Seamless integration with AWS services
  • Pay only for what you use

Cons:

  • No free version available
  • Can be complex to setup

Schema Plugins

Schema plugins help you create schema markup, or structured data, which enhances your website’s SERP appearance. It also makes your site more understandable to search engine bots.

Schema Pro

Schema Pro is a user-friendly plugin that supports various schema types and offers automatic schema markup, enhancing your website’s SERP appearance.

Subscription Type: Premium

Premium Subscription Cost: Starts at $179/yr*

Pros:

  • Easy to use interface
  • Supports a wide range of schema types
  • Automatic schema markup

Cons:

  • No free version available
  • Advanced features can be complex

Structured Content

Structured Content is a handy plugin that supports various schema types, aiding in better search engine understanding of your website content.

Subscription Type: Free

Premium Subscription Cost: Starts at N/A*

Pros:

  • Easy to use interface
  • Supports various schema types
  • Good customer support

Cons:

  • Lacks some advanced features
  • No premium version for advanced tools

WP SEO Structured Data Schema

WP SEO Structured Data Schema is a comprehensive schema plugin that supports multiple schema types and offers good customer support.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $49/yr*

Pros:

  • Supports multiple schema types
  • Easy to use
  • Good customer support

Cons:

  • Limited features in the free version
  • Some users report compatibility issues

WPSSO Core

WPSSO Core is a complete social and SEO meta tag plugin supporting various schema types, enhancing your site’s SEO and social media integration.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $59/website* for lifetime

Pros:

  • Provides complete social and SEO meta tags
  • Supports various schema types
  • Offers a mobile app

Cons:

  • The user interface can be confusing
  • Premium version can be expensive

Five Star Business Profile and Schema

Five Star Business Profile and Schema is a user-friendly plugin that supports schema.org structured data, helping improve your website’s search engine presence.

Subscription Type: Free and Premium

Premium Subscription Cost: Starts at $39/website* for lifetime

Pros:

  • Easy to use
  • Allows adding business contact details
  • Supports schema.org structured data

Cons:

  • Lacks advanced schema types
  • No premium version for additional features

Analytics and User Behavior

Understanding how users interact with your website is crucial for SEO. These plugins help you gather valuable data about user behavior, which you can use to enhance your SEO strategy.

Site Kit by Google

Site Kit by Google is an easy-to-setup plugin that integrates Google’s most useful tools, providing in-depth analytics about your website’s performance.

Subscription Type: Free

Premium Subscription Cost: Starts at N/A*

Pros:

  • Easy setup
  • Integrates Google’s most useful tools
  • Provides in-depth site analytics

Cons:

  • Some users report issues with verification process
  • Limited customization options

Hotjar

Hotjar is a comprehensive user behavior analysis tool that provides heatmaps and visitor recordings, offering you a deeper understanding of user interactions on your site.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $39/mon*

Pros:

  • Provides heatmaps and visitor recordings
  • Easy to use
  • Supports various platforms

Cons:

  • Free version has limited features
  • Premium version can be expensive

Clarity

Clarity is a user behavior plugin that offers heatmaps and user recordings, aiding in effective user interaction analysis.

Subscription Type: Free

Premium Subscription Cost: Starts at $

Pros:

  • Provides heatmaps and user recordings
  • Easy to use
  • Supports multiple websites on one account

Cons:

  • No premium version for additional features
  • Data only stored for a limited time

CRO (Conversion Rate Optimization)

CRO plugins help you optimize your website to improve the likelihood of visitors taking desired actions, like making a purchase or signing up for a newsletter.

CartFlows

CartFlows is an effective CRO plugin that allows easy building of checkout pages and offers A/B testing, aiding in conversion rate improvement.

Subscription Type: Free & Premium

Premium Subscription Cost: Starts at $129/yr*

Pros:

  • Easy to build checkout pages
  • Integrates with various page builders
  • A/B testing

Cons:

  • For WooCommerce Only
  • Some features only available in premium version
  • Can be a bit complicated for beginners

ConvertBox

ConvertBox is a premium CRO plugin offering on-site messaging and A/B testing, enhancing user engagement on your site.

Subscription Type: Premium

Premium Subscription Cost: Starts at $99/mon*

Pros:

  • Offers on-site messaging
  • Supports A/B testing
  • Integrates with most email marketing platforms

Cons:

  • No free version available
  • Some users report issues with customer support

OptinMonster

OptinMonster A user-friendly CRO plugin with advanced targeting features, helping to increase conversion rates on your site.

Subscription Type: Premium

Premium Subscription Cost: Starts at $16/mon*

Pros:

  • User-friendly interface
  • Advanced targeting features
  • A/B testing

Cons:

  • No free version available
  • Some features can be complex for beginners

WPFunnels

WP Funnels is an easy-to-use CRO plugin that offers A/B testing and integrates with popular email marketing services, enhancing your website’s conversion potential.

Subscription Type: Premium

Premium Subscription Cost: Starts at $97/yr*

Pros:

  • Easy to use drag-and-drop builder
  • Offers A/B testing
  • Integrates with popular email marketing services

Cons:

  • No free version available
  • Some users report compatibility issues with other plugins

In conclusion, these WordPress SEO plugins can make a massive difference to your website’s ranking and visibility. Remember, SEO isn’t a one-time job but a continuous process. With these tools, you can optimize your website, analyze performance, and make improvements as you go along. Happy optimizing!

Editor’s Note: This article was originally published on Web Zodiac. If you’re looking for expert SEO services, feel free to reach out to us.

*These prices are as per July 7, 2023, and can differ from original prices depending on discounts and company policies.

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